Cradle to Cradle Products Innovation Institute

Cradle to Cradle Products Innovation Institute is a leading force in driving the circular economy with a focus on products that have a positive impact on both people and the planet. The institute is known for its Cradle to Cradle Certified® Products Program, which sets a global standard for products that are safe, circular, and responsibly made. This certification is embraced by forward-thinking designers, brands, retailers, and manufacturers to enhance materials and products based on scientifically advanced measures. Their efforts cover material health, product circularity, clean air and climate protection, water and soil stewardship, and social fairness. Operating globally, with headquarters in San Francisco, California and Amsterdam, The Netherlands, the institute collaborates with businesses, governments, and stakeholders to instigate a shift towards a circular economy by providing essential technical frameworks and knowledge. Founded in 2010, its vision is a world where safe materials and products thrive in a prosperous, circular economy, heightening health and wellbeing for both humanity and the planet. The institute's mission is to lead, inspire, and enable stakeholders across the global economy to create and utilize innovative products and materials that positively impact people and the planet. The institute primarily operates within the education industry.