CouponRani is an E-Commerce startup founded in 2012 with the slogan "Discover savings effortlessly with curated coupons and deals for savvy Indian shoppers." The company helps consumers in India save money by aggregating and identifying new coupons. Their team, supported by a crowdsourcing model, ensures the discovery of the latest deals and coupons, with a focus on Indian shoppers. They prioritize user experience by not publishing non-functional coupons and archiving all invalid ones daily. CouponRani also provides a Chrome Extension that enables users to find deals and coupons directly within their browser. Additionally, their Coupon API is available for business partners to help increase their conversion rates. Their efforts are supported by Srijan Capital, who made a Seed Round investment in the company on 23 February 2016.
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