Continually

**Continually** is a UK-based startup founded in 2018, specializing in providing a simple, powerful, and affordable way to integrate chatbots and live chat functionality into websites. The company's mission is to ensure that businesses never miss another lead from their website. According to Continually, the current website interaction model, which involves asking visitors to fill in long forms and wait for a response, is impersonal and unfriendly. Research by insidesales.com has shown that even a 5-minute delay in responding to a customer dramatically reduces the chances of closing a deal. In response to these challenges, Continually offers a single line of code that can be embedded in a website to automatically engage with potential customers and generate more qualified leads without the need for additional sales personnel. The company's offering includes features such as welcoming new visitors, using discovery questions to qualify leads, quickly booking appointments for hot leads, and prompting signups for newsletters at the right time. By replacing forms with simple messaging, Continually aims to make it easy for customers to get the information they need as quickly as possible. Continually secured a £350.00K Seed Round investment on 12 March 2018 from **Techstart Ventures**. The startup operates in the E-commerce, Information Technology, Internet, Messaging, and SaaS industries, catering to the growing demand for efficient lead generation and customer engagement tools in the digital space.