Connected Television Group

Connected Television Group is a company specializing in video distribution solutions for consumer brands, education, influencers, and national media companies. They focus on building, launching, managing, and monetizing enterprise-level CTV networks and channels for various entities, including consumer brands, influencers, and national media properties. Their services are turnkey, allowing their clients to concentrate on their core competencies while CTG takes care of the rest. Whether it's a nationally-recognized entertainment brand, major retailer, or popular YouTuber, the company emphasizes the critical role of launching a Connected Television channel under their own label as a crucial step in modernizing their brand, reaching larger audiences, increasing revenue from existing underleveraged assets, or engaging/expanding customer bases. CTG positions itself as akin to Shopify for the Connected Television ecosystem, as they offer to build branded CTV apps, manage day-to-day operations for new CTV channels, introduce and manage monetization models, promote channels to potential viewers, handle consumer product support, and even procure content if necessary. Although details such as industries, headquarters, last investment, and last investment investors are not available, the innovative nature of Connected Television Group as a player in the evolving connected TV landscape showcases potential for disrupting how companies engage with and distribute video content to their target audiences.