Conker is an AI and analytics startup that aims to revolutionize predictive behavioral data analytics for businesses. Founded in 2012, the company's mission is summarized in its slogan, "Empowering businesses with intuitive, automated data analytics for accurate and efficient customer behavior insights." Conker addresses the critical issues present in traditional predictive data analytics tools, such as confusion, inaccessibility, high costs, and lack of focus on behavioral aspects. Through its solution, Conker offers a user-friendly, self-service, next-generation predictive analytics platform, disrupting the market with its ease of use, accessibility, and ability to handle large volumes of data. Existing solutions are plagued with problems; they are expensive, with deployments costing between $150k to over $1 million, inefficient, with long integration and deployment timelines, and inaccurate, as they only use a fraction of available variables, introducing bias through human selection. In contrast, Conker's platform is designed to provide advanced behavioral segmentation and predictive analytics tools that are user-friendly, self-service, and next-generation. The platform's intuitive interface and automated tasks empower users to focus on results, rather than complex data preparation, behavioral analysis, and predictive modeling. In terms of investment, Wayra made a significant contribution of €70.00K in grant investment to Conker on 01 September 2013, enabling the company to further develop and expand its innovative analytics solution. With its focus on AI, analytics, big data, and enterprise software, Conker is well-positioned to continue making waves in the industry and empowering businesses with invaluable customer behavior insights.
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