Clap On Clap Off

Clap On Clap Off is a pioneering creative agency with a vision to transform artists and ideas into brands and lifestyles, both in the present reality and the metaverse. The company, founded in 2020 in the United States, is on a mission to become the first creative agency for the music industry powered by Web3. Their unique approach aims to connect diverse musical talent with the visual creative community while making premium design more accessible to musicians globally. The innovative aspect of Clap On Clap Off's model involves minting and listing every art project for sale within the music artist's fanbase, with the visual artist maintaining control over their upfront service fee and backend revenue share on NFTs. The company's approach fosters a symbiotic relationship between musical and visual artistry, contributing to the emergence of unique, immersive experiences for fans while introducing pioneering revenue streams for creators in the music industry. The team at Clap On Clap Off is a blend of exceptional expertise in design, technology, and art. Co-founders Elena Flores and Safari Riot bring a wealth of experience to the table, with Elena Flores having served as the Creative Director for Diplo's label, Mad Decent, and establishing a significant presence in the creative industry by partnering with globally recognized brands and personalities such as Nike, TikTok, Adobe, Red Bull, Kanye West, Billie Eilish, and Travis Scott. Recognized for her versatile and culturally influential work, Flores' influence transcends genres and decades, consistently garnering attention for its zeitgeist-oriented, memetic quality. Having gained widespread acclaim and having her work showcased in esteemed publications like Forbes, Pitchfork, Wired, and Billboard, Elena Flores, described as a "Swiss Army Knife" in the design world, co-founded Clap on Clap Off with Safari Riot to channel her extensive expertise into scalable artist rollout services, catering to creators at any stage of their careers. The company's Venture Round investment at 01 January 2023 received backing from Ruttenberg Gordon Investments. This endorsement highlights the industry's recognition and support of Clap On Clap Off's pioneering approach to creating synergies between the music and visual arts sectors within the Web3 paradigm, underscoring the potential for sustained growth and disruptive innovation within Clap On Clap Off's future endeavors.