Cheers

Cheers is a social platform aiming to revolutionize the way people socialize and connect over drinks. Launched in 2014, it addresses the inefficiencies and high costs associated with traditional socializing methods. The platform allows users to discover and join groups of friends going out in their city, offering the opportunity to enjoy complimentary drinks when there is mutual interest. This innovative approach not only enhances the social experience but also mitigates the potential risks of uncomfortable one-on-one interactions with strangers, commonly associated with dating apps. The startup has garnered notable partnerships with industry leaders such as Pernod Ricard, Absolut Elyx, and Fireball Whisky, the fastest-growing spirits brand in the US. These partnerships enable Cheers to offer users a free first round of drinks, while providing invaluable consumer data to the alcohol brands, which was previously challenging to obtain. Furthermore, Cheers drives new revenue for over 35 venues in Boston, thereby creating a mutually beneficial ecosystem for users, alcohol brands, and partnering establishments. Cheers operates in the E-Commerce, Mobile, and Social Media industries, leveraging technological advancements to enhance the socializing experience. With a commitment to safety, efficiency, and overall user satisfaction, Cheers has the potential to disrupt the traditional socializing landscape. The platform's fusion of technology, social interaction, and business partnerships positions it as a promising investment opportunity for venture capitalists seeking innovative solutions within the social networking space.