Canadian Marketing Association

The Canadian Marketing Association (CMA) has been a dominant force in representing Canada’s leading business sectors and all marketing disciplines, channels, and technologies since its establishment in 1967. It has positioned itself as the largest Canadian marketing association educator, emphasizing thought leadership, growth, development, and education within the industry. Moreover, the CMA has been instrumental in championing the Chartered Marketer designation, a nationally-recognized program that allows top marketing talent in Canada to invest in their career development. Furthermore, it serves as the marketing profession's leading advocate on key public policy issues and contributes to the development of self-regulatory standards for its members.

Given its substantial influence and comprehensive approach towards advocacy, education, and industry leadership, the CMA is an enticing prospect for venture capitalists seeking opportunities within the advertising industry. Its commitment to thought leadership and education, as well as its advocacy efforts, position it as a potential foray for investment.