BriteCap Financial is a data-driven FinTech company dedicated to improving the financial health of America’s small businesses. Founded in 2003, the company aims to build long-term, value-added relationships with small business owners who are often underserved by traditional banks. Using technology and nontraditional credit algorithms, BriteCap finances 98% of U.S. businesses that banks deem too small and too risky for a business loan. Their innovative financing model, based on a business’ credit card sales, is now widely known as a merchant loan and merchant cash advance. The company prides itself on offering first-rate customer service, maintaining an A+ rating with the Better Business Bureau, and providing personalized service that America’s small businesses deserve but rarely receive. With a commitment to helping a wide range of businesses, from restaurants to medical practices, BriteCap Financial has positioned itself as an industry leader in direct lending, striving to provide simple, honest, and attainable financing.
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