Brandkey - Marketing Activation

Brandkey - Marketing Activation

Brandkey is a Portuguese marketing, communication, and brand activation agency founded in 1989 with a mission to develop creative and effective campaigns and strategies that contribute to brand building and generate sales. The agency has a strong portfolio of clients including Altice, Sumol Compal, Nestlé, and Grupo BEL, offering a complete range of services including consultancy, design, digital, production, and events.

With over 30 years of experience, Brandkey has proven its ability to innovate and adapt to new market trends. It has specialized in segments with high potential such as children, youth, and seniors, establishing a Department of Child Marketing in 2003 and launching innovative projects like the Children's Forum and the All About Teens market studies.

In addition, the agency has expanded its expertise to the senior market with the launch of Idade Maior, a specialized communication and marketing agency for seniors. Moreover, the agency's founder, Mónica Chaves, co-authored the first book on Child Marketing in Portugal, demonstrating her deep knowledge in this field.

Notably, Brandkey has positioned itself as an expert in its core business and has established the Brandkey Academy to share its knowledge with marketing and communication professionals and students. The agency has also ventured into the consultancy and social marketing sector with the founding of Call to Action, a pioneering company in fundraising and social marketing for the third sector in Portugal.

Although specific details about the company's headquarters and recent investments are not provided, Brandkey presents a rich history and diverse expertise in the marketing and communication industry with a strong focus on innovation and adaptability to emerging market needs.