Brand Therapy

Brand Therapy is an insights, strategy and ideas consultancy devoted to creating healthy, sustainable brand relationships. We help clients make better sense of their consumer research, establish a deeper empathy for customers, and develop authentic, profitable marketing platforms that delight and engage. We work across the entire relationship, from acquisition to engagement to service to loyalty, and across all media, with an emphasis on digital, mobile and social. We are often catalysts that sheds light on intertwined issues like brand strategy, marketing, value proposition, positioning, product development and globalization. For our clients, our approach, flexibility and experience, and our robust, proprietary toolkit, uniquely enable us to get at the heart of what drives their brand relationships. Our work generally falls into three areas: Empathic Insights: We harness empathy to help our clients figure out how to connect with people. Experience Envisioning: We architect experiences that create the relationships our clients want. Brand Development: We discover truths that underlie what a brand means and define principles that organize brand building. We are not an arm’s-length partner. We understand that clients need smart partners they can trust; high-quality collaborators invested in providing more than packaged solutions and easy answers. We understand that relationships are everything. We can help you create the relationships you want with your consumers.