Boisson is a pioneering curator and retailer of non-alcoholic wine, beer, spirits, and more, with the slogan "BWAH-SAHN" and a focus on #SophisticatedSips. Embodying a love for mixology and an emphasis on well-being, the company's founding in 2021 was driven by a desire to transform the act of drinking into a positive and inclusive experience.
The company sets itself apart by passionately curating only the highest quality options in their niche, including alternatives to wine, beer, spirits, apéritifs, and barware, with a commitment to offering sophisticated sips for individuals seeking alcohol-free options. With five locations in NYC, an upcoming launch in LA, further expansion across the US, and a 24/7 online shop, Boisson's offerings are readily accessible nationwide.
The company's ethos rejects judgment and preaching in favor of celebrating The Glass Half Full, prioritizing inclusivity and positivity. With a $5.00M Venture Round investment secured on 27 September 2023 from Connect Ventures and Convivialite Ventures, Boisson is poised to solidify its position as a leader in the E-Commerce, Food and Beverage, and Retail industries, catering to the growing demand for sophisticated and non-alcoholic beverage options.
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