BMW of North America
Founded: 1975
BMW of North America, LLC, has been a key player in the American luxury auto industry since 1975. As the driving force behind the BMW Group in the United States, it encompasses marketing, sales, and financial services for a range of performance vehicles including BMW, MINI, and Rolls-Royce Motor Cars. With BMW Manufacturing Co., LLC as the global center of competence for BMW X models, it is evident that BMW is deeply entrenched in the American automotive landscape.
The organization's headquarter is located in Woodcliff Lake, New Jersey, and boasts an extensive network of 351 BMW passenger car and BMW Sports Activity Vehicle centers, 144 BMW motorcycle retailers, 110 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers across the United States.
BMW USA is not only renowned for its powerful and impeccably designed luxury vehicles, but also for spearheading the future of electric driving with the iX, i4, i7, and high-performance M models. Their commitment to sustainable design is reflected in their all-electric and plug-in electric hybrid lineup, positioning them as pioneers in the electric vehicle market.
Considering its longstanding presence and continuous innovation in the automotive industry, BMW USA presents an intriguing potential for investment in the evolving electric vehicle and luxury car market.
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