BlueRibbon Software (Acquired by DraftKings)

BlueRibbon Software, recently acquired by DraftKings, is an innovative iGaming platform with the slogan "Gamify.Engage.Disrupt." The company, founded in 2017 and headquartered in Israel, offers a unique Jackpot Platform for iGaming operators, designed to enhance player retention and loyalty. BlueRibbon's content-agnostic approach allows for fully customizable jackpots across all gaming products, fostering brand differentiation for its partners. By integrating proven marketing tools with robust data insights, BlueRibbon aims to deliver exceptional gaming experiences for both operators and players alike. The company operates within the gaming and marketing industries, providing a compelling solution to enhance the iGaming experience.