Blue Star New Zealand

Blue Star New Zealand is the leading provider of marketing and multi-channel communication solutions in New Zealand. The company is dedicated to developing personalized marketing campaigns that engage consumers through print and non-print media and capabilities. With a strong focus on utilizing cutting-edge technology, including high-speed and wide-format digital presses, marketing automation tools, digital media, and augmented reality, Blue Star is positioned as a forward-thinking leader in the industry. The logistics industry is where the company primarily operates, with a network of 10 sites nationwide. In addition to its print industry leadership, Blue Star has made significant investments in Customer Communications Management (CCM), mail processing, and campaign fulfilment capacity. Furthermore, the company's storage and distribution network enhances supply chain and stockholding efficiencies for its customers. Notably, Blue Star offers communication management and analytics services that are crucial in today’s highly competitive business environment. As of now, the last investment details and investors are not available. However, given its market position and ongoing technological investments, Blue Star New Zealand presents an intriguing opportunity for potential venture capital interest. With a strong foundation in the print industry, combined with its forward-looking approach, the company is well-positioned to capitalize on the evolving needs of the marketing and communication solutions landscape.