Bloey is a loyalty program catering to physical shops, aiming to revitalize the appeal of in-person shopping amidst the dominance of online retail. The company's slogan, "Feel the City," encapsulates the essence of its mission to incentivize consumers to favor physical retail spaces over digital alternatives. By deploying innovative techniques such as Wi-Fi Tracking, Beacons, and Image analysis, Bloey seeks to enrich the shopping experience for consumers, while simultaneously driving foot traffic for retailers. Since its establishment in 2016, the company has been dedicated to reinvigorating shopping centers and high streets, positioning them as integral components of societal interaction. Operating within the Information Technology sector, Bloey is headquartered in The Netherlands. As the company continues to develop its social position and foster collaboration between retailers and consumers, there is potential for strategic investment in the future.
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