Blacksmith Applications: Sales Enablement

Blacksmith Applications: Sales Enablement

Blacksmith Sales Enablement Platform with integrated CRM, Product Management, and Trade. Formerly known as Food Sales Enablers (FSE), the company focuses on strengthening the relationship and efficiencies between Food Manufacturers and Brokers. Their software platform integrates Product Data, CRM for Foodservice and Retail teams, Business Planning, Trade Management, Bid Management, Sales Reporting Analytics, and a suite of Mobile Solutions. This integration empowers marketing and sales teams with the data and functionality needed for deeper market penetration and healthier sales. Blacksmith Sales Enablement provides the only truly integrated go-to-market platform that saves time and money, delivering greater value to the team.

Founded in 2000 and headquartered in the United States, Blacksmith Applications operates at the intersection of Data Analytics, IT, CRM, and Sales industries, targeting the Food Service industry specifically. Though specific details about the latest investment and investors are not available, the company's value proposition aligns with the growing demand for integrated solutions in sales enablement, presenting an appealing opportunity for potential venture capitalists looking into the technology and food industry sectors.