BidBerry is a data-driven performance marketing agency offering specialized services in data analysis and management, SEA (Google Ads & Bing Ads), and programmatic media trading. Founded in 2019 and headquartered in Italy, the company is dedicated to designing unique data-driven media buying strategies for online advertisers.
With a team of digital experts, BidBerry focuses on providing tailored solutions that meet individual business needs. The company has developed an AI-powered pricing solution with custom-made algorithms, including profiling, geo marketing, predictive scoring, Natural Language Processing, change detection, and recommendation engines.
BidBerry's approach revolves around acquiring knowledge on customers and pricing patterns to create a media buying strategy aligned with the client's strategic goals and constraints. The company emphasizes daily analysis and optimization of campaigns to ensure optimal performance and efficient goal attainment.
Although information about its last investment and investors is not available, BidBerry's emphasis on leveraging advanced technology and data-driven approaches in the advertising, information technology, and marketing sectors presents an intriguing opportunity for potential investors looking to tap into the evolving landscape of digital marketing.
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