Bestie Bite is a video-based food app for restaurant enthusiasts, embodying the spirit of "Imagine TikTok meets Tripadvisor." Co-founded by Carlotta and Caterina in 2021, the startup aims to streamline restaurant discovery and democratize marketing for restaurants. By addressing the fragmented choice experience, they aim to combat the massive waste of time, approximately +240M globally every year. Their mobile app, which is entirely video-based, enables users to discover new spots, find nearby venues based on personal taste, share reviews, and be rewarded for their advice. Additionally, the platform empowers restaurants with cost-effective content marketing, bridging the gap between diners and venues. With a focus on tapping into the trillion-dollar food service and user-generated content market, starting in Italy and expanding across Europe, Bestie Bite has secured a $120.00K Pre Seed Round investment from Techstars on 19 February 2024. Positioned to capitalize on the increasing demand for user-generated content and personalized experiences through AI, the startup is poised to reshape the restaurant industry.
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