Be Your Best™ is a Norwegian startup with a focus on improving the game intelligence of footballers through a game-based VR software for cognitive performance training. Founded in 2016, the company recently secured a significant kr15.60M investment in its Seed Round on 25 June 2021, with funding coming from SNÖ Ventures.
The company's slogan, "Improving the Game Intelligence of all footballers," reflects its core mission. Be Your Best™ is positioned at the intersection of sports, technology, and cognitive training, offering a unique solution with potential implications for the broader sports industry. With its headquarters in Norway, the startup is strategically located in a region known for its technological innovation and forward-thinking approach to sports and performance.
As the company continues to develop and sell its VR software, it is poised to make a significant impact on the training and development of football players worldwide. The recent investment not only provides financial support but also signifies a vote of confidence from SNÖ Ventures in Be Your Best™'s vision and potential for growth in the evolving sports tech market.