Basico.com is a Brazilian startup founded in 2012, with the slogan "A sua plataforma de lifestyle básico!" which translates to "Your basic lifestyle platform!" The company emphasizes the principle of "less is more" and aims to offer maximum style and comfort with minimal interference in customers' lives. Basico.com focuses on valuing essence over labels, creating basic everyday wear with attention to perfectionism. The company operates in the E-Commerce, Fashion, Retail, Marketing, and Apparel industries. In March 2013, basico.com secured a $500.00K Seed Round investment from initial.vc, Guilherme Soarez, and Roi Carthy. With its focus on essential, high-quality basics and a successful initial investment, basico.com presents an intriguing opportunity for venture capitalists interested in the fashion and e-commerce sectors in Brazil.
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