Backplane, a Social Media startup, is dedicated to bringing together individuals with shared interests, fostering opportunities for genuine connections and interactions. Built around the concept of connecting like-minded individuals, its platform aims to create meaningful experiences and authentic communities for both consumers and brands. The company's flagship community, LittleMonsters.com, dedicated to Lady Gaga fans, has experienced significant growth, boasting a membership of nearly a million members. Backplane's focus on facilitating genuine interactions between consumers and brands has attracted the collaboration of top global brands, positioning the startup as a key player in the social media industry. In 2011, Backplane secured a $5.00MConvertible Note investment, signaling investor confidence in its potential for growth and impact within the market.
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