baby-walz GmbH

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General Information
Company Name
baby-walz GmbH
Founded Year
1952
Location (Offices)
Bad Waldsee, Germany +1
Founders / Decision Makers
Number of Employees
72
Industries
-
Funding Stage
-
Social Media

baby-walz GmbH - Company Profile

Baby-walz GmbH is a subsidiary of the traditional mail-order house Walz, headquartered in Bad Waldsee, Oberschwaben. The company offers a wide and carefully curated range of products necessary for families during pregnancy and the early years of a child's life. In addition to its product range, the brand provides editorial guides, purchasing advice, tips, and inspiration around pregnancy, birth, parenthood, and the first years of life. What initially started as the baby-walz catalog 60 years ago has evolved into a comprehensive online offering, complemented by a visually appealing Magalog. With a vast assortment of high-quality own brands and renowned top brands, baby-walz GmbH has positioned itself as the leading omni-channel retailer for families with babies in the German-speaking region. The company's presence can be found in online shops and its dedicated brick-and-mortar stores in major cities and shopping centers across Germany, Austria, and Switzerland. Established in 1952, the company continues to thrive as a go-to destination for expectant and new parents.

Taxonomy: maternity wear, baby clothing, baby gear, child safety products, toys, omnichannel retail, family-focused retail, online shopping, editorial content, parenting advice, baby products, ecommerce, brick-and-mortar stores, branding

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