Avocarrot

Avocarrot is a mobile advertising technology company founded in 2012 and based in Greece. The company's slogan, "Mobile Ad Tech Made Simple," encapsulates its mission to simplify programmatic media through data-driven solutions. Avocarrot operates as a programmatic ad exchange catering to both publishers and advertisers. For publishers, Avocarrot offers Glispa Connect, an enhanced platform designed for mobile app monetization. It combines real-time bidding technology and automatic traffic optimization to maximize mobile ad revenue across various demand sources. This all-in-one platform provides an easy-to-use interface and powerful tools for revenue optimization. For advertisers, Avocarrot provides access to premium, brand-safe global inventory tailored to specific requirements and preferences. The platform equips advertisers with the necessary tools for broad reach, specific targeting, and high-performing, brand-safe campaigns. The company secured a $2.00M Seed Round investment on 19 May 2015 from Darling Ventures, Odyssey Ventures, and Giorgos Zacharia. This investment reflects confidence in Avocarrot's potential to streamline mobile advertising and its attractiveness to both publishers and advertisers. With its focus on simplicity and effectiveness in the complex landscape of mobile advertising, Avocarrot presents an intriguing opportunity for venture capital firms looking to invest in the advertising, mobile, and marketing industries.