Authsignal

Authsignal is a New Zealand-based startup founded in 2021, specializing in secure customer journeys through flexible authentication flows. The company's offerings include passkeys and out-of-the-box passwordless (MFA) authentication, targeting enterprise and mid-market businesses. Authsignal collaborates with consumer-focused enterprises, employing a powerful no-code-rules engine to enable a contextual approach to authentication. The startup's integration capabilities with notable platforms like OpenID Connect (OIDC), Microsoft Azure b2c, ForgeRock, and Ping Identity allow for rapid deployment and cost savings. The last noteworthy milestone for Authsignal was its NZD1.50M Seed Round investment on 25 October 2022, which involved participation from significant investors such as Blackbird Ventures, Paloma, Justin Hamilton, Dovetail Investment Group, and Cameron Priest. The company's focus on providing observability of customer journeys, real-time action views, and a no-code fraud rules engine positions it as a potential player in the analytics, big data, payments, and SaaS industries. Overall, Authsignal's strong value proposition and recent investment signify its potential to address authentication and fraud mitigation needs for businesses while delivering seamless customer experiences. More information about the company can be found on their website, www.authsignal.com.