Art Busan is a leading premium art fair established in 2011, connecting art and people under the mission of "Connects Art, Connects People." Over the past decade, it has solidified its position as a prominent art fair in South Korea, breaking new records in terms of visitor numbers and artwork sales. With the upcoming launch of the Define Seoul art fair, the company has successfully expanded its footprint in the art market. In 2024, Art Busan is set to launch an art platform based on blockchain technology, aiming to diversify its business and projects to grow into a global art platform.
Notably, Art Busan has significantly contributed to the cultural infrastructure development in the Busan region, earning the reputation of being Korea's equivalent of Miami. The company has been instrumental in shaping a unique collector culture combining art, luxury, and leisure, observed annually in May.
The Define Seoul art fair, debuted in November 2023, redefines the approach to art and fine art, garnering enthusiastic responses with its innovative presentation featuring modern art galleries, design studios, and premium brands across three key locations in Seoul.
Furthermore, the company has established Artround, a joint venture firm with 'Unopened,' a subsidiary of Hasid, aiming to bridge the gap between offline and online art fairs, making art market entry more accessible. Art Busan recently secured an Angel Round investment on 09 August 2023 from a consortium of prominent investors, including Musinsa, Seojoon Kim, Tony Lyu, CTR, Kim Sang-Hun, and Kelvin Dongho Kim.