Amaia.io

Amaia.io is a startup in the advertising and marketing industry, founded in 2014 and headquartered in Spain. The company's slogan "Influencer Marketing is booming. Efficient spending is urgent." reflects its focus on leveraging influencer marketing efficiently. Amaia.io aims to revolutionize brand advertising by enabling everyday people to become brand ambassadors through digital crowdsourcing using their app. Amaia.io's platform allows users to create ads on their smartphones, using their own photos and a selection of brand logos. This user-generated content can then be used by companies to promote their brands. The company recognizes the shift in consumer behavior towards social media over traditional advertising channels and capitalizes on this by placing brands where people spend most of their time. The €225.00KSeed Round investment on 24 January 2017 from Idodi Venture Capital demonstrates confidence in Amaia.io's potential. By tapping into the power of user-generated content and leveraging the trust and influence of peers, Amaia.io presents an innovative and cost-effective solution for brand advertising. With its disruptive approach, Amaia.io aims to change the advertising landscape, following the path of successful disruptors like Airbnb in the hospitality industry.