AIPMM The Association of International Product Marketing and Management

The Association of International Product Marketing & Management (AIPMM) is a global professional network of certified product leaders founded in 1998. AIPMM has established itself as a leading authority in product and brand management, having authored the Product Management and Marketing Body of Knowledge® (ProdBOK®), which serves as a comprehensive resource for the field. The association's focus on elevating product management from an occupation to a profession has garnered a strong reputation for expertise and elite education.

AIPMM emphasizes the misconception surrounding product managers (PMs) as experts solely focused on a single product or line, highlighting the transcendent nature of their skill set across various products and industries. AIPMM-certified PMs are adept at process management, negotiation, and market satisfaction, showcasing their role as diplomats bridging the gap between product specification and consumer needs.

The association's certification programs are anchored in academic rigor, with a commitment to assessing knowledge, critical thought, and understanding of the principles and practices of product management. AIPMM's stringent certification process underscores the significance of its seal of approval, reflecting the credibility and expertise associated with its certifications.

With a focus on cultivating product management as a discipline and a profession, AIPMM offers exclusive elite education, examination, and certification, positioning itself as a driving force in the evolution of the product management field. The association's dedication to professionalizing and standardizing product management is evident, making it a pivotal resource for individuals seeking to advance in the industry.