Afval Loont

Afval Loont is a sustainable startup that offers a unique approach to household waste management. The company's slogan, "Earn Cash While Caring for the Environment by Recycling Household Waste," reflects its mission to incentivize recycling. Established in 2013, Afval Loont operates in the Retail and Sustainability sectors, aiming to tackle environmental challenges while promoting responsible consumer behavior. The core of Afval Loont's model lies in rewarding households for segregating and submitting their waste. By compensating households based on the weight of recyclable materials such as plastic, metal, beverage cartons, cardboard, textiles, electrical gadgets, and frying oil, the company encourages active participation in recycling efforts. Notably, a significant aspect of their approach involves repurposing a portion of the collected waste as raw material for new products, contributing to a circular economy. In November 2016, Afval Loont secured a €500.00K Seed Round investment, with participation from impactful investors including Rubio Impact Ventures, Jørgen van Rijn, Rebel, and Van Gansewinkel Groep. This investment reflects confidence in the startup's innovative solution and its potential for growth and positive environmental impact.